We are actively growing and developing our team, and are currently looking for a User Acquisition Manager/Media Buyer with experience in Facebook traffic in the gambling vertical, who has a track record of successful campaigns and is ready to share their experience with us.
Requirements:
Experience in driving traffic to sources: Facebook;
Experience working with gambling/betting verticals;
Understanding of the basics of internet marketing and the mobile app market, as well as excellent knowledge of all key metrics: CPC, CTR, CPI, ARPU, CPA, PPS, etc.;
Ability to work with trackers and analytics systems;
Ability to influence deep metrics and work with CPA offers;
Experience working in an international environment (Tier 1-3);
Creative, responsible for yourself and your results, excellent knowledge of all technical aspects of the filling process
Availability of plus cases for the last 3 months
Responsibilities:
Creating creatives for advertising campaigns and/or setting technical specifications for designers to develop creatives and monitoring their implementation;
Setting up and launching advertising campaigns on Facebook;
Monitoring advertising campaigns and optimising them to achieve a higher volume of leads / reduce the cost per lead / improve the quality of the target audience;
Maintaining daily statistics and filling out spreadsheets;
Generating hypotheses for creating new advertising funnels / bundles.
