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How Regulatory Changes Are Reshaping iGaming User Acquisition in 2026

This analysis explores how compliance, platform eligibility, and structured promotion mechanics now directly shape scaling strategy and performance outcomes

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27.02.2026
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From CPI to Payback Velocity: How UA KPIs Redefine Scale in 2026

In 2026, scale in user acquisition is defined not by CPI or nominal ROAS, but by capital recovery speed and payback velocity

  • The Structural Position of OEM Traffic

    This article explores how device-level inventory improves payback speed, stabilizes blended CAC, and protects margin in Android-heavy markets under rising auction pressure

    24.02.2026
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  • How Regulatory Changes Are Reshaping iGaming User Acquisition in 2026

    This analysis explores how compliance, platform eligibility, and structured promotion mechanics now directly shape scaling strategy and performance outcomes

    18.02.2026
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  • How We Scale Across Multiple Sources in Tier-1 Markets

    A practical breakdown of how performance teams scale user acquisition across multiple sources in Tier-1 markets without losing control over unit economics and signal quality

    09.02.2026
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  • How to Build High-Converting iGaming Ads in 2025: Formats, Angles, and What Actually Works

    The formats, messages, and strategies behind iGaming creatives that actually convert in 2025 - with insights from RockApp’s performance team

    27.01.2026
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  • How to Optimize User Acquisition for Mobile Apps

    10 proven strategies to scale and optimize user acquisition for mobile apps — with real structure, speed, and retention logic

    27.01.2026
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  • The Death of Third-Party Cookies: What’s Next for iGaming Advertisers?

    This article breaks down how iGaming marketers can adapt to the post-cookie era with data-driven, privacy-safe advertising strategies

    27.01.2026
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