Mikhail Demirchian is a Business Development Manager specializing in web traffic acquisition within the iGaming and Betting verticals. His expertise covers media buying challenges, advertiser needs, traffic performance analytics, and quality assessment from a media buying perspective.

iGaming User Acquisition: A Practical Funnel Guide
Build an iGaming user acquisition system from traffic to registration, verification, FTD and repeat value — with measurement and scale decision rules.



